Today we turn 25 — and this is the perfect moment to tell you more about our brand and our Fandamentals.

At FANDA, everything begins with creativity. When our team was searching for a name, we wanted it to be unique, memorable, and filled with meaning — something that would reflect both our spirit and our philosophy.

We asked ourselves: what truly sets us apart? The answer came quickly: it’s the way we bring together things that at first glance seem difficult, even impossible, to combine. By uniting the unexpected, we achieve results that are not just good, but exceptional. The kind of results that help our clients reach an advanced level in reporting, sustainability communications, and technology.

That was the starting point of our naming journey. We began to create pairs of words that reflected this mindset, pairings full of energy and contrast. Soon we noticed a pattern: many of those words started with F and A. This simple discovery led to the idea of F&A, and eventually transformed into FANDA.

The name captured everything we wanted, creativity, uniqueness, and harmony. It sounded fresh, had no equivalents in other languages, and even carried a subtle nod to the panda — a symbol we’ve playfully woven into our logo.

However the story of FANDA doesn’t end with the name. F&A is more than just a naming concept: it’s our way of working. Each pair embodies a principle that guides us every day:

Fast and Ambitious — We move quickly, setting bold targets and delivering results ahead of others.

Flexible and Agile — We embrace change while staying true to our values.

Factual and Analytical — We act decisively, guided by facts and sound judgement.

Focused and Adventurous — We stay committed to our goals while exploring new possibilities.

Functional and Aesthetic — We create solutions that unite practicality with elegant design.

Together, these principles form the DNA of FANDA, a company where vision meets excellence, and where every project becomes a journey to something greater.

This is how FANDA was born.
And this is how we will continue moving forward — combining the unexpected, turning vision into excellence, and helping our partners advance with us.

This is not just a name.
This is our philosophy.
This is FANDA.

The Story Behind the Name FANDA